Paid Search reports show metrics associated with your keywords and search ads. The
table presents common keywords, how many people used them, and their potential and actual
value.
Required Editions
| Available in: All Account
Engagement Editions |
To open the Paid Search report page, select Reports (Account
Engagement Reports in the Lightning app), and then .. Click a keyword for more details.
- Paid Search Report Metrics
Paid Search reports indicate who clicks your ad and how that reflects ad costs and return on investment.
- Google Ads Report Metrics
If you use a Google Ads connector, the Paid Search report page shows metrics associated with your Google Ads keywords and search ads.
