Optimize Send Times with Einstein

When you’re ready to send a list email, boost prospect engagement with the power of AI. Einstein evaluates historical email engagement data in Account Engagement to recommend an optimal send time for the individual prospects on your lists.

Required Editions

Available in: Account Engagement Advanced and Premium Editions with Salesforce Professional, Enterprise, Performance, and Unlimited Editions
  • How Einstein Send Time Optimization Works
    Einstein evaluates historical email engagement data to recommend an optimal send time for the individual prospects on your lists.
  • Set Up Einstein Send Time Optimization
    Turn on Einstein Send Time Optimization in one click, and give the model time to learn about your prospects.
  • Send an Einstein Optimized Email
    When you choose Einstein Optimized sending, select a time frame for sending emails. During that period, Einstein’s model evaluates the best time to send for each prospect and handles each delivery for you.
  • Find Optimized Email Reports
    After you schedule an Einstein Optimized email, you can open its email report from the success message at the top of the screen. When you dismiss the message, you can access the report from the Account Engagement Email tab. After the email starts its sending period, the report appears in the Account Engagement Reports tab.