Add Einstein Campaign Insights to your Lightning pages to learn what factors drive
campaign performance. Einstein’s intelligence can help you optimize campaign assets and find new
audiences. Turn on the feature in Marketing Setup and add the Einstein Insights component to
your Lightning pages.
Required Editions
| Available in: Account Engagement Advanced and Premium
Editions with Salesforce Enterprise, Performance, and Unlimited
Editions |
Campaign Insights is available on Lightning Experience home pages and campaign record home
pages. The insights reveal trends in prospect demographics and marketing asset engagement.
Tracked marketing assets include list emails, marketing forms, and landing pages.
- Einstein Campaign Insights Considerations
Before you set up Einstein Campaign Insights for Account Engagement, keep these considerations in mind.
- How Einstein Campaign Insights Works
Einstein Campaign Insights uses Einstein machine learning to find data related to engagement activity, content, and audience characteristics to provide real-time insights about your running campaigns. Insights are updated up to every four hours, or when a new insight is detected.
- Enable Einstein Campaign Insights
To make Einstein Campaign Insights visible in Salesforce, first enable the feature in Marketing Setup.
