The Marketing Campaign Intelligence app brings your marketing and sales efforts into
alignment. The Campaign Engagement card shows prospect engagement data from Account Engagement,
and the Campaign Performance card shows associated campaign data from Salesforce. Explore the
dashboard and create an Einstein Discovery story that helps you improve prospect
engagement.
Required Editions
| Available in: Salesforce Enterprise, Unlimited, and Developer
Editions with Account
Engagement Premium Edition. |
| Available in: Salesforce Enterprise, Unlimited, and Developer
Editions with Account
Engagement Plus and Advanced
Editions with
the B2B Marketing Analytics Plus add-on. |
- Create a Marketing Campaign Intelligence App
To explore sales and marketing dashboards and lenses, create an app with the Marketing Campaign Intelligence (MCI) app template. As feature updates become available to the app, you must upgrade it.
- Marketing Campaign Intelligence Dashboards
The Marketing Campaign Intelligence app includes prebuilt dashboards to meet the needs of everyone on your sales and marketing teams. Each dashboard features several widgets that outline or visualize helpful metrics. Use global filters to focus the data on a time frame, campaigns, or accounts.
