---
schema_version: "1"
id: d36a257ea22a1738d1f87063e62bf4ba282b12ac04d3bcf4e8e5ab65047bf66e
title: Marketing Campaign Intelligence App
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/pardot_analytics_mci_parent.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.pardot_analytics_mci_parent.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 92fa918bcfd6c44a27041c4f7492f9814bcce6260cf2154685d87ddc5b293561
description: The Marketing Campaign Intelligence app brings your marketing and sales efforts into alignment. The Campaign Engagement card shows prospect engagement data from Account Engagement, and the Campaign Performance card shows associated campaign data from Salesforce. Explore the dashboard and create an Einstein Discovery story that helps you improve prospect engagement.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# Marketing Campaign Intelligence App

The Marketing Campaign Intelligence app brings your marketing and sales efforts into alignment. The Campaign Engagement card shows prospect engagement data from Account Engagement, and the Campaign Performance card shows associated campaign data from Salesforce. Explore the dashboard and create an Einstein Discovery story that helps you improve prospect engagement.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Salesforce <strong>Enterprise</strong>, <strong>Unlimited</strong>, and <strong>Developer</strong> Editions with <span>Account Engagement <strong>Premium</strong> Edition</span>.</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Salesforce <strong>Enterprise</strong>, <strong>Unlimited</strong>, and <strong>Developer</strong> Editions with <span>Account Engagement <strong>Plus</strong> and <strong>Advanced</strong> Editions</span> with the B2B Marketing Analytics Plus add-on.</td></tr></tbody></table>

- **[Create a Marketing Campaign Intelligence App](https://help.salesforce.com/s/articleView?id=mktg.pardot_analytics_mci_create_app.htm&release=264.0.0&type=5)**  
    To explore sales and marketing dashboards and lenses, create an app with the Marketing Campaign Intelligence (MCI) app template. As feature updates become available to the app, you must upgrade it.
- **[Marketing Campaign Intelligence Dashboards](https://help.salesforce.com/s/articleView?id=mktg.pardot_analytics_b2bmaplus_mci_dashboard_ref.htm&release=264.0.0&type=5)**  
    The Marketing Campaign Intelligence app includes prebuilt dashboards to meet the needs of everyone on your sales and marketing teams. Each dashboard features several widgets that outline or visualize helpful metrics. Use global filters to focus the data on a time frame, campaigns, or accounts.