Set Up Marketing Cloud Next for Offers

Set up Marketing Cloud Next and Outbound Engagement to empower marketing managers to automate the process of sending offer messages across email, SMS, push notification, and WhatsApp channels with minimal effort.

Required Editions

Available in: Enterprise and Unlimited Editions with Real-Time Offer Management and Marketing Cloud Next

User Permissions Needed
To set up Marketing Cloud Next:	Marketing Cloud Admin permission set

Set up Marketing Cloud Next.
Provide marketing managers the required access to the Outbound Engagement Content Resource object.
Set up a process to gather customer consent before sending them offer messages.
See Import Consent Data to Marketing Cloud Next and Create Consent Marketing Flow Element.