From the Content tab, you can create and edit any content type. After you select a content type, a curated selection of components appears for you to choose from. You can also edit messaging content and landing pages from Flow Builder or the campaign record.
Required Editions
| User Permissions Needed | |
|---|---|
| To create or edit content: |
Marketing Cloud Manager permission set AND any CMS workspace contributor role |
| To publish or unpublish content: |
Marketing Cloud Manager permission set AND a CMS workspace contributor role of content admin or content manager |
- From the Content tab, open your preferred marketing workspace. Select Add | Content, and then select a content type.
-
Select a brand to apply, or keep the default brand.
If your marketing workspace admin or manager assigned a default brand to the workspace, Marketing Cloud Next automatically applies that brand.
-
Add or update the components on the canvas.
- To add a component, drag it to the canvas where you want it to appear.
- To update a component, select it on the canvas, and edit the content on the canvas or in the property panel. Use the undo and redo buttons as you edit, and the style tab to customize colors, layout, and other style properties.
- To remove a component, select it on the canvas and click
in the toolbar.
-
Add or adjust sections and structure with layout components.
Save your work as you go.
-
To use an extension, click
, and then select an extension from the menu.
Developers can build extensions and add them to the content builder. To learn more, see Extensions in CMS. - Before you save, enter a descriptive API name to help you find the content in metadata deployments and packaging. These names can't be changed.
- To review your work after you save, click Preview in the main toolbar.
- To make your content available for use, publish it.
To duplicate a content record, create a copy of it from the content detail page.
Note When you create a copy of a marketing email that includes personalization, the copied
email doesn’t include some elements.
- Dynamic content: The copied version includes the default variations of components from the original. The copied version doesn’t include other variations or the personalization point, decisions, and rules.
- Recommender data source: The copied version doesn’t include the recommender, but does include the merge fields and repeaters that use the recommender. Add the recommender to the copied version or remove all elements related to the recommender.
- Types of Marketing Content
Create and manage all your marketing content from your CMS workspace. You can create content such as emails, landing pages, forms, images, and SMS messages for use in marketing campaigns. - Marketing Cloud Next Content Types and Statuses
An item’s status indicates whether the content is ready to use in a campaign. Understand what each status means and how it relates to your marketing campaigns and flows. - Organize and Share Content in a Marketing Workspace
When you create content in Marketing Cloud Next, it’s stored in a marketing workspace. You can use the default Content Workspace for Marketing Cloud, or create additional workspaces to focus campaign assets, manage collaboration across teams, or organize content by initiatives. Delete unused workspaces that you no longer need. To keep your workspace tidy, add folders. All your workspaces are listed on the Content tab. - Keyboard Shortcuts for Editing Content in Marketing Cloud Next
Use these keyboard shortcuts to navigate the user interface as you build content.