Prospect Field Conversion Mapping

To ensure accurate data transfer, see how the prospect’s fields map to the fields in the Lead, Contact, or Account on conversion.

Prospect Field Description Maps to
Annual Revenue The prospect company's yearly revenue.

Lead: Annual Revenue

Contact: N/A

Account: Annual Revenue

City City that’s included in the prospect’s address. Up to 40 characters allowed.

Lead: City

Contact: Mailing City

Account: Billing City

Company The prospect’s company name Up to 255 characters allowed.

Lead: Company

Contact: Account Name

Account: Account Name

Country Country that’s included in the prospect’s address. Entry is selected from a picklist of standard values or entered as text. Up to 80 characters allowed.

Lead: Country

Contact: Mailing Country

Account: Mailing Country

Created By The user who created the prospect record. -
Description Description of the prospect. Up to 32 KB of data is allowed. Only the first 255 characters appear in reports.

Lead: Description

Contact: Description

Account: N/A

Email The prospect’s email address. Up to 80 characters allowed.

Lead: Email

Contact: Email

Account: N/A

First Name The prospect’s first name. Up to 40 characters allowed.

Lead: First Name

Contact: First Name

Account: N/A

Gender The prospect’s self-identified experience of their gender, which does or doesn’t correspond to the prospect’s designated sex at birth.

Lead: Gender

Contact: Gender

Account: N/A

Industry Primary business of the prospect’s company. Entry is selected from a picklist of available values, which are set by an admin. Up to 40 characters allowed.

Lead: Industry

Contact: N/A

Account: Industry

Last Name The prospect’s last name. Up to 80 characters allowed.

Lead: Last Name

Contact: Last Name

Account: N/A

Lead Source Source of lead, for example, Advertisement, Partner, or Web. Entry is selected from a picklist of available values, which are set by an admin. Up to 40 characters allowed.

Lead: Lead Source

Contact: Lead Source

Account: N/A

Modified By The user who last changed the prospect fields, including the modification date and time. -
Name The combined first and last name of prospect, as displayed on prospect's detail page.

Lead: Name

Contact: Name

Account: N/A

No. of Employees The number of employees at the prospect’s company.

Lead: No. of Employees

Contact: NA

Account: No. of Employees

Phone The prospect’s primary phone number. Up to 40 characters allowed.

Lead: Phone

Contact: Phone

Account: Phone

Prospect Currency The prospect’s preferred currency.

Lead: Lead Currency

Contact: Contact Currency

Account: Account Currency

Prospect Record Name The unique ID for each prospect record. -
Prospect Status The business lifecycle stage that best describes the prospect’s journey. -
Salutation The prospect’s preferred title. For example, Mr., Ms., Dr., or Prof. Entry is selected from a picklist of available values, which are set by an admin. Up to 40 characters allowed.

Lead: Salutation

Contact: Salutation

Account: N/A

State/Province State or province that’s included in the prospect’s address. Entry is selected from a picklist of standard values, or entered as text. Up to 80 characters allowed.

Lead: State/ Province

Contact: Mailing State/ Province

Account: Billing State/Province

Title The prospect’s business title. Up to 128 characters are allowed. When converting a Prospect to a lead or contact, the conversion fails if the lead's Title field contains more than 80 characters.

Lead: Title

Contact: Title

Account: N/A

Zip/Postal Code ZIP code or postal code that’s included in the prospect’s address. Up to 20 characters allowed.

Lead: Zip/Postal Code

Contact: Mailing Zip/Postal Code

Account: Billing Zip/Postal Code