Operational Emails in Engagement Studio Limitations

Operational emails can be sent directly from Engagement Studio. Sending operational emails bypasses prospect opted-in status, so only non-marketing emails can be sent. You can filter your Engagement Studio screen to find programs with Operational Emails.

Required Editions

Available in: All Account Engagement Editions

Review Operational Emails in Engagement Studio limitations.

  • If a program is running and the Operational Email setting is disabled, operational emails aren’t sent. Prospects skip those steps and proceed to the next one.
  • If a program with a Send Operational Email card is paused and the account setting is disabled. To restart the program, remove the steps or re-enable the Operational Email setting.
  • If a program with a Send Operational Email card isn’t running and the account setting is disabled, the program can’t be started or resumed. To start or resume the program, you must re-enable the setting or remove the step.