Use Account Engagement Actions in Agentforce

Create a dedicated Account Engagement Lead Management Agent with Agentforce actions. View and update prospect records and add them to nurture campaigns from anywhere in Salesforce.

Required Editions

Available in: all Account Engagement editions with Salesforce Enterprise, Performance, and Unlimited editions
User Permissions Needed
To deploy Agentforce actions for Account Engagement:

APEX Class Access to:

  • getB2BEngagementStudioProgram
  • getB2BMarketingListMemberships
  • getB2BMarketingLists
  • signUpProspectB2BMarketingLists
  • upsertB2BProspect
  • viewB2BProspect

Before you begin:

Allow for up to an hour for an action to deploy. An Agentforce action can’t be deleted after you deploy it. Each time an agent uses an action, standard credits are consumed.

  1. Deploy actions to Agentforce from Account Engagement.
    1. Open Account Engagement Settings.
    2. Under Agentforce Actions for Account Engagement, click Deploy Actions.
    3. Confirm your choice, and then click Close.
  2. In Salesforce, add the Account Engagement actions to an Agentforce Topic.