Message-level rules control visibility at the message level based on mobile app user actions and display frequency. For Mobile In-App Message and Mobile Push campaigns, you can use the message level to define who sees your message and when.
Required Editions
| Available in: Premium Edition |
Target Pages
For Mobile In-App Message and Mobile Push campaigns, you can choose which action triggers the message.
| Option | Description |
|---|---|
| With Action | Triggers a message after a mobile app user views a specific page. Pages are listed by defined page name. If you include multiple actions, Personalization handles them using OR logic. |
| With Item Action | Triggers a message after a mobile app user views an article or item, makes a purchase, or completes other user behaviors. If you include multiple item actions, Personalization handles them using OR logic. |
Display Frequency
To adjust how often a mobile app user sees a message, add a Display Frequency message rule. Display frequency can be based on:
| Option | Description |
|---|---|
| Current Visit | Sets the maximum number of times a user sees the message per visit. |
| Interval | Sets the maximum number of times a user sees the message over a period of minutes, hours, or days. |
| All-time | Sets the maximum number of times a user sees the message for all time, regardless of the number of visits. |