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Marketing Cloud Personalization

With Marketing Cloud Personalization (formerly Interaction Studio), you can visualize, track, and manage customer experiences with real-time interaction management. Use the customer experience to drive valuable engagement at the right moment and just the way your audience prefers. Personalization enhances the power of Marketing Cloud Engagement with expanded real-time personalization.

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Get Started Unify and Share Data Build Campaigns Across Channels
Learn About Marketing Cloud Personalization Unified Profiles and Identity Management Web Campaigns and Templates
Use Case Library for Marketing Cloud Personalization Catalogs, User Profile Objects, and Promotions Server-Side Campaigns
Set Up Marketing Cloud Personalization Define Segments for Marketing Cloud Personalization Triggered Campaigns
External Link: Developer Documentation Marketing Cloud Web Site Personalization Open Time Email Campaigns
Integrate with Other Products Mobile Campaigns
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Personalize with Einstein Gain Insights Learn More
Einstein Recipes Marketing Cloud Personalization Reports and Analytics Trailhead: Discover Marketing Cloud Personalization
Einstein Decisions What’s New Video: Personalization Video Playlist
Trusted Marketing Cloud Personalization and Data Ethics Marketing Cloud Release Notes MC Trailblazer Community

Rights of ALBERT EINSTEIN are used with permission of The Hebrew University of Jerusalem. Represented exclusively by Greenlight.

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See Also