In Marketing Cloud Engagement, you can assign a role to all users in a business unit. Additional roles can be assigned directly to the user. When roles conflict, deny settings override allow roles.
- In the app switcher, hover over your name and click Setup.
- Click Business Units..
- Select the business unit you want to work with.
- Click Manage Roles.
- To assign or remove a role, select a role. To assign the selected role to all child business units, select force inheritance.
- Save your work.