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Promotion Personalization Data Graphs

The Promotion Personalization: Unified Profile and Product Data Kit contains a real-time data graph which contains mappings for unified profiles required to recommend promotions and a data graph with product mappings required for recommender training.

Required Editions

Available in: Lightning Experience
Available in: Enterprise, Unlimited, and Developer Editions with Real-Time Offer Management. Additionally, you need Data Cloud and Personalization.

Unified Profiles Data Graph

These are the mappings configured for the Profile data graph.

Data Model Object Falls Under Fields Filters
Unified Individual -
  • Unified Individual ID (Primary key)
  • First Name
  • Is Anonymous
  • Last Name
  • Salutation
  • Sort Field: Individual ID
  • Sort Order: Descending
  • Record Limit: 100
Unified Link Individual Unified Individual
  • Individual ID (Primary Key)
  • Key Qualifier ID (Key Qualifier
  • Priority Bucket
  • Unified Individual ID (Foreign key)
  • Data Source
  • Data Source Object
  • Recency Field: Created Date
  • Record Limit: 10
  • Time Limit: 7 Days
Individual Unified Link Individual
  • Individual ID (Primary key)
  • Key Qualifier Individual ID (Key qualifier)
Product Browse Engagement Individual
  • Created Date
  • Individual (Foreign key)
  • Key Qualifier Individual (Key qualifier)
  • Key Qualifier Product Browse Engagement ID (Key qualifier)
  • Product Browse Engagement ID (Primary key)
  • Engagement Channel Action
  • Engagement Date Time
  • Product
Shopping Cart Engagement
  • Created Date
  • Individual ((Foreign key)
  • Key Qualifier Individual (Key qualifier)
  • Key Qualifier Shopping Cart Engagement Id (Key qualifier)
  • Shopping Cart Engagement Id (Primary key)
  • Engagement Date Time
  • Product
  • Product Category
Product Order Engagement (Individual)
  • Created Date
  • Individual (Foreign key)
  • Key Qualifier Individual (Key qualifier)
  • Key Qualifier Product Order Engagement Id (Key qualifier)
  • Product Order Engagement Id (Primary key)
  • Engagement Date Time
Sales Order Product Engagement
  • Created Date
  • Individual (Foreign key)
  • Key Qualifier Individual (Key qualifier)
  • Key Qualifier Sales Order Product Engagement Id (Key qualifier)
  • Sales Order Product Engagement Id (Primary key)
  • Product
  • Total Line Amount
Loyalty Program Member
  • Key Qualifier Loyalty Program Member Id (Key qualifier)
  • Key Qualifier Party (Key qualifier)
  • Loyalty Program Member Id (Primary key)
  • Party (Foreign key)
  • Enrollment Date
  • Loyalty Program
  • Loyalty Program Member Status
  • Membership Expiration Date
  • Membership Number
  • Sort Field: Loyalty Program Member ID
  • Sort Order: Descending
  • Record Limit: 100
Sales Order Product Engagement (Product Order Engagement) Product Order Engagement (Individual)
  • Created Date
  • Key Qualifier Product Order Engagement (Key qualifier)
  • Key Qualifier Sales Order Product Engagement Id (Key qualifier)
  • Product Order Engagement (Foreign key)
  • Sales Order Product Engagement Id (Primary key)
  • Individual
  • Product
  • Recency Field: Created Date
  • Record Limit: 10
  • Time Limit: 7 Days

Product Data Graph

These are the mappings configured for the Product data graph.

DATA MODEL OBJECT FIELDS
Product
  • Key Qualifier Product ID (Key qualifier)
  • Product ID
  • Image URL
  • Product Code
  • Product Description
  • Product Family
  • Product Name
  • Product SKU