The Ecommerce Marketing Insights app shows you how your marketing efforts are driving ecommerce revenue. You can analyze your ecommerce performance, at any granularity and from any platform.
Installing the Ecommerce Marketing Insights app, creates these underlying entities.
- Data streams
- Calculated dimensions
- Calculated measurements
- Filtered measurements
- Goals
- Collections and pages
- Classification rules
- Set Up the Ecommerce Marketing Insights App
Connect your ecommerce, marketing, and web analytics platforms with the Ecommerce Marketing Insights app. You can connect to data streams in your workspace or add new ones. You can use the existing API connectors or ingest your data as a TotalConnect data stream. - Run the Ecommerce Marketing Insights App
See which ecommerce platforms are generating the most revenue, and discover trends so that you can adjust as needed. - Modify Ecommerce Marketing Insights Settings
You can add or remove data streams and change how your data is mapped.