Use B2C Commerce Analytics for monitoring and analyzing search results as an important part of merchandising. Identify when customers are getting no results for searches to uncover emerging market trends. Identify successful searches and determine how many are converting to orders, to see whether you’re stocking what customers want. You can also see whether key words associated with promotions or marketing are used, to determine the success of particular campaigns.
To create more Analytics, do so with various third-party vendors.
To analyze your index, use the page to see what fields are being constructed and the number of results in the index.
If you’re using the Statistics page to debug your index, to add additional information, click
App Launcher
, and then navigate to and in the Indexing Mode box, select the option.
To analyze the fields being indexed for a product or content item, use the . Because we don't index base products, the index document view can't show a document for them. Only search by the variation product ID in the document view.
Reports on search index usage are available in the Reports & Dashboards. Click App
Launcher
, and then select . Select the On-Site Search tab.
The On-Site Search dashboard reports on how shoppers use search on your storefront: search volume, successful and unsuccessful searches, searches per visit, revenue per search, and top search phrases. For information about how to read and filter these reports, see On-Site Search Top Search Dashboard.