URL Syntax Without SEO

To see the standard B2C Commerce URLs without search engine optimization, make sure that the URL Rules module is disabled.

URL syntax can be understood simply as a protocol (http), host name (www.sitegenesis.com), and path (/electronics/tvs/promopage.html).

This section is based on the following URL example:

http://www.mystore.com/on/demandware.store/​Sites-YourShopHere-Site/​EN_US/Search-Show?_ie=iso-8859-1&cgid=G

The following table illustrates the URL generation pattern without any optimization:

URL part	Example Description	Example
Protocol	Protocol	http
Host name	Host or domain name that you define under Merchant Tools | Site | SEO & Discoverability | Aliases.	www.mystore.com
B2C Commerce identifier	A string indicating that the site is hosted on B2C Commerce.	on/demandware.store
Instance name	The instance name. The structure is: organization-site_name-Site. The organization name can be defined under Administration | Organization | Organization Profile. The site name is defined by clicking App Launcher , and then going to Administration | Sites | Manage Sites | Sitename .	Sites-YourShopHere-Site
Locale	Defines the shown page's language. Global locales are set by clicking App Launcher , and then going to Administration | Global Preferences | Locales. The locales used by a site are set by clicking App Launcher , and then going to Merchant Tools | Site | Site Preferences | Locales.	EN_US
Pipeline	Describes the pipeline to be used to get the desired content.	Search-Show
Encoding	Optional. Only included to use an encoding other than UTF-8. The underscore is part of the parameter name. Usually, this is only needed if there is an affiliate system that is incapable of UTF-8 encoding making a request.	_ie=iso-8859-1
Pipeline parameters	The parameters supplied to the pipeline to produce the page. In this case, the Search-show pipeline searches for the category id (cgid) of G.	cgid=G