Media Delivery
note: Unmapped fields can be manually assigned by selecting Custom in the Mapping section. Learn more
| API Source Field Name | Displayed Field Name | Type |
|---|---|---|
| AccountName | Advertiser Name | Text |
| Date | Date Time | DateTime |
| AccountNumber | Campaign Group | Text |
| AccountId | Advertiser ID | Text |
| CampaignName | Campaign Name | Text |
| CampaignId | Campaign Id | Text |
| CampaignType | Campaign Type | Text |
| AdLabels | Ad Group | Text |
| AdGroupName | Media Buy Name | Text |
| AdId | Ad Id | Text |
| AdGroupId | Media Buy Id | Text |
| AdTitle | Ad Creative Title Name | Text |
| AdDescription | Ad Creative Text | Text |
| AdDescription2 | Not Mapped | Text |
| AdType | Ad Format | Text |
| CurrencyCode | Currency | Currency |
| Network | Site Name | Text |
| BidMatchType | Not Mapped | Text |
| AccountStatus | Not Mapped | Text |
| CampaignStatus | Campaign Status | Text |
| FinalUrl | Ad Creative Url | Text |
| FinalMobileUrl | Not Mapped | Text |
| FinalAppUrl | Not Mapped | Text |
| AdGroupStatus | Media Buy Status | Text |
| AdStatus | Ad Creative Status | Text |
| Headline | Ad Headline | Text |
| LongHeadline | Not Mapped | Text |
| TitlePart1 | Not Mapped | Text |
| TitlePart2 | Not Mapped | Text |
| TitlePart3 | Not Mapped | Text |
| Path1 | Not Mapped | Text |
| Path2 | Not Mapped | Text |
| DeviceType | Device Category | Text |
| DisplayUrl | Ad Creative Image | Text |
| DestinationUrl | Ad Creative Click Url | Text |
| DeliveredMatchType | Not Mapped | Text |
| Impressions | Impressions | Number |
| Clicks | Clicks | Number |
| Spend | Spend | Number |
Media Conversion
note: Unmapped fields can be manually assigned by selecting Custom in the Mapping section. Learn more
| API Source Field Name | Marketing Intelligence Displayed Field | Type |
|---|---|---|
| AccountName | Advertiser Name | Text |
| Date | Date Time | DateTime |
| AccountNumber | Campaign Group | Text |
| AccountId | Advertiser ID | Text |
| CampaignName | Campaign Name | Text |
| CampaignId | Campaign Id | Text |
| CampaignType | Campaign Type | Text |
| AdLabels | Ad Group | Text |
| AdGroupName | Media Buy Name | Text |
| AdId | Ad Id | Text |
| AdGroupId | Media Buy Id | Text |
| AdTitle | Ad Creative Title Name | Text |
| AdDescription | Ad Creative Text | Text |
| AdDescription2 | Not Mapped | Text |
| AdType | Ad Format | Text |
| CurrencyCode | Currency | Currency |
| Network | Site Name | Text |
| BidMatchType | Not Mapped | Text |
| AccountStatus | Not Mapped | Text |
| CampaignStatus | Campaign Status | Text |
| FinalUrl | Ad Creative Url | Text |
| FinalMobileUrl | Not Mapped | Text |
| FinalAppUrl | Not Mapped | Text |
| AdGroupStatus | Media Buy Status | Text |
| AdStatus | Ad Creative Status | Text |
| Headline | Ad Headline | Text |
| LongHeadline | Not Mapped | Text |
| TitlePart1 | Not Mapped | Text |
| TitlePart2 | Not Mapped | Text |
| TitlePart3 | Not Mapped | Text |
| Path1 | Not Mapped | Text |
| Path2 | Not Mapped | Text |
| DeviceType | Device Category | Text |
| DisplayUrl | Ad Creative Image | Text |
| DestinationUrl | Ad Creative Click Url | Text |
| DeliveredMatchType | Not Mapped | Text |
| Goal | Conversion Tag Name | Text |
| GoalType | Conversion Tag Category | Text |
| GoalId | Conversion tag Id | Text |
| AllConversions | Conversions | Number |
| Assists | Assists Conversions | Number |
| Revenue | Post Click Revenue | Number |
| AllRevenue | Revenue | Number |
| Conversions | Post Click Conversions | Number |
| AllConversionsQualified | Qualified Conversions | Number |
| ViewThroughConversions | Post Impression Conversions | Number |
| ViewThroughRevenue | Post Impression Revenue | Number |