The Individual DMO represents contacts, customers, or other people interested in your company's products or services.
Object API Name
ssot__Individual__dlm
Category
Profile
Primary Subject Area
Contact
Primary Key
Individual ID (ssot__Id__c)
Relationships
| Object | Field | Cardinality | Related Object | Related Field | Data Bundle |
|---|---|---|---|---|---|
| Account | Account ID | Many To One (N:1) | Individual | Individual ID | Sales |
| Account Contact | Individual | Many To One (N:1) | Individual | Individual ID | Sales, Service |
| Consent | Contact ID | One To One (1:1) | Individual | Individual ID | Sales |
| Contact Point Address | Party | Many To One (N:1) | Individual | Individual ID | Sales, Service |
| Contact Point App | Party | Many To One (N:1) | Individual | Individual ID | Sales |
| Contact Point Email | Party | Many To One (N:1) | Individual | Individual ID | Sales, Service |
| Contact Point Phone | Party | Many To One (N:1) | Individual | Individual ID | Sales, Service |
| Device Application Engagement | Individual | Many To One (N:1) | Individual | Individual ID | Sales |
| Einstein Email Engagement Scores | Subscriber Key | Many To One (N:1) | Individual | Individual ID | Sales |
| Einstein Push Engagement Scores | Subscriber Key | Many To One (N:1) | Individual | Individual ID | Sales |
| Email Engagement | Individual | Many To One (N:1) | Individual | Individual ID | Sales |
| Individual | Individual ID | One To One (1:1) | Individual Identity Link | Individual ID | Sales |
| Individual | Account Manager | One To One (1:1) | Individual | Individual ID | Sales |
| Individual | Party ID | One To One (1:1) | Party | Party ID | Financial Services Cloud |
| Loyalty Program | Household ID | Many To One (N:1) | Individual | Individual ID | Sales |
| Loyalty Program Member | Party | Many To One (N:1) | Individual | Individual ID | Sales |
| Marketing Engagement | Contact ID | Many To One (N:1) | Individual | Individual ID | Sales |
| Party | Individual ID | Many To One (N:1) | Individual | Individual ID | Financial Services Cloud |
| Party Identification | Party | Many To One (N:1) | Individual | Individual ID | Sales |
| Person Life Event | Individual ID | Many To One (N:1) | Individual | Individual ID | Financial Services Cloud |
| Product Browse Engagement | Individual | Many To One (N:1) | Individual | Individual ID | Sales |
| Product Order Engagement | Individual | Many To One (N:1) | Individual | Individual ID | Sales |
| Website Engagement | Individual | Many To One (N:1) | Individual | Individual ID | Sales |
All Fields
| Field Name | Field API Name | Description | Data Type | Data Bundle |
|---|---|---|---|---|
| Birth Date | ssot__BirthDate__c |
A person’s birth date including year, month, and date. | dateTime | Sales, Service |
| Birth Date Day | ssot__BirthDateDay__c |
The day the individual was born. | number | Service |
| Birth Date Month | ssot__BirthDateMonth__c |
The month the individual was born. | number | Service |
| Birth Date Year | ssot__BirthDateYear__c |
The year the individual was born. | number | Service |
| Birth Place | ssot__BirthPlace__c |
The location the person was born. | text | Sales, Service |
| Children Count | ssot__ChildrenCount__c |
The number of children the person has. | number | Sales, Service |
| Created Date | ssot__CreatedDate__c |
The date when the record was created. | dateTime | Sales, Service |
| Current Employer Name | ssot__CurrentEmployerName__c |
The name of the person’s current employer. | text | Sales, Service |
| Data Source | ssot__DataSourceId__c |
The reference ID for the logical name for a system that is the source of records identified by external record ID. | text | Sales, Service |
| Data Source Object | ssot__DataSourceObjectId__c |
The reference ID for the logical name of the object where this record came from, whether that is a name of a cloud storage file or another connector’s external object. | text | Sales, Service |
| Death Date | ssot__DeathDate__c |
The date the person died. | dateTime | Sales, Service |
| Death Place | ssot__DeathPlace__c |
The location of the person’s death. | text | Sales, Service |
| Dependent Count | ssot__DependentCount__c |
The number of dependents a person claims. | number | Sales, Service |
| External Record ID | ssot__ExternalRecordId__c |
The reference ID for an external data source system. | text | Sales, Service |
| External Source ID | ssot__ExternalSourceId__c |
The reference ID for the system in which the external record ID was assigned. | text | Sales, Service |
| First Name | ssot__FirstName__c |
A person’s first name. | text | Sales, Service |
| Gender | ssot__GenderId__c |
The reference ID for the person’s gender. | text | Sales, Service |
| Gender Identity | ssot__GenderIdentity__c |
The gender identity of the individual. | text | Service |
| Global Party | ssot__GlobalPartyId__c |
A reference ID to the global party, for example, an individual, business, or affiliation group. | text | Sales, Service |
| Highest Education Level | ssot__HighestEducationLevelId__c |
The reference ID to the person’s highest completed education level, for example high school or PhD. | text | Sales, Service |
| Individual ID | ssot__Id__c |
A unique ID used as the primary key for the individual DMO. | text | Sales, Service |
| Influencer Rating | ssot__InfluencerRating__c |
The rating given to a person based on their influence, typically in social media. | text | Sales, Service |
| Internal Organization | ssot__InternalOrganizationId__c |
The reference ID to the business unit or other internal organization that owns the business account. | text | Sales, Service |
| Is Anonymous | ssot__IsAnonymous__c |
An indicator that the person wishes to remain anonymous. | text | Sales, Service |
| Is Home Owner | ssot__IsHomeOwner__c |
An indicator that the person owns a home. | text | Sales, Service |
| Last Modified Date | ssot__LastModifiedDate__c |
The date when a user last modified the record. | dateTime | Sales, Service |
| Last Name | ssot__LastName__c |
The person’s last name. | text | Sales, Service |
| Mailing Name | ssot__MailingName__c |
The person’s full name used for mailing purposes, for example Dr. Jane Doe. | text | Sales, Service |
| Main Life Attitude Type | ssot__MainLifeAttitudeTypeId__c |
A reference ID to the individual’s main life attitude type. | text | Service |
| Main Life Style Type | ssot__MainLifeStyleTypeId__c |
A reference ID to the individual’s main life style type. | text | Service |
| Marital Status | ssot__MaritalStatusId__c |
A reference ID for a person’s marital status. | text | Sales, Service |
| Middle Name | ssot__MiddleName__c |
A person’s middle name. | text | Sales |
| Military Service | ssot__MilitaryServiceId__c |
A reference ID showing if the person served in the military. | text | Sales |
| Military Status | ssot__MilitaryStatusId__c |
A reference ID for a person’s military status, for example retired or active duty. | text | Sales |
| Mothers Maiden Name | ssot__MothersMaidenName__c |
The unmarried last name of a person’s mother. | text | Sales, Service |
| Name Suffix | ssot__NameSuffix__c |
The suffix of a person’s name, for example, Jr. | text | Sales, Service |
| Net Worth | ssot__NetWorth__c |
The net worth of the individual. | number | Service |
| No Merge Reason | ssot__NoMergeReasonId__c |
A reference ID to the reason not to merge the individual’s data. | text | Service |
| Occupation | ssot__Occupation__c |
A description of the person’s job. | text | Sales, Service |
| Occupation Type | ssot__OccupationTypeId__c |
A reference ID for the type of job a person has for example professional or student. | text | Sales, Service |
| Official Name | ssot__OfficialName__c |
A person’s legal name used in communications. | text | Sales, Service |
| Ordering Name | ssot__OrderingName__c |
The name used when sorting people in a list, often alphabetical for example, Doe J. | text | Sales, Service |
| Over Age | ssot__OverAgeNumber__c |
The over age number of the individual. | number | Service |
| Party Type | ssot__PartyTypeId__c |
A reference ID for the type of party, for example, individual or household. | text | Sales, Service |
| Party Additional Names | ssot__PartyAdditionalNames__c |
The additional names associated with the individual. | text | Sales, Service |
| Party Roles | ssot__PartyRoles__c |
The role of an individual for example a customer, supplier, or competitor. | text | Sales, Service |
| Party Web Addresses | ssot__PartyWebAddresses__c |
text | Sales, Service | |
| Person Name | ssot__PersonName__c |
A person’s full name. | text | Service |
| Person Education | ssot__PersonEducations__c |
Any associated educations for the individual. | text | Sales, Service |
| Person Height | ssot__PersonHeight__c |
The height of the individual. | number | Service |
| Person Height Unit of Measure | ssot__PersonHeightUnitofMeasureId__c |
A reference ID to the unit of measurement of an individual’s height. | text | Service |
| Person Employment | ssot__PersonEmployments__c |
Any associated employments for the individual. | text | Sales, Service |
| Person Language | ssot__PersonLanguages__c |
Any associated languages for the individual. | text | Sales, Service |
| Person Life Events | ssot__PersonLifeEvents__c |
Any associated life events for the individual. | text | Sales, Service |
| Person Weight | ssot__PersonWeight__c |
The weight of the individual. | number | Service |
| Person Weight Unit of Measure | ssot__PersonWeightUnitofMeasureId___c |
A reference ID to the unit of measurement of an individual’s weight. | text | Service |
| Photo URL | ssot__PhotoURL__c |
A link to an individual’s photo. | text | Sales, Service |
| Preferred Name | ssot__PreferredName__c |
A person’s preferred name. | text | Sales, Service |
| Primary Account | ssot__PrimaryAccountId__c |
A reference ID for person’s account. | text | Sales, Service |
| Primary Hobby | ssot__PrimaryHobbyId__c |
A reference ID for a person’s primary hobby. | text | Sales, Service |
| Primary Household | ssot__PrimaryHouseholdId__c |
A reference ID for a person’s household. | text | Sales, Service |
| Primary Language | ssot__PrimaryLanguageId__c |
A reference ID for a person’s first language. | text | Sales, Service |
| Pronoun | ssot__Pronoun__c |
The pronouns for the individual. | text | Service |
| Residence Capture Method | ssot__ResidenceCaptureMethodId__c |
A reference ID for how residence information was obtained. | text | Sales, Service |
| Residence Country | ssot__ResidenceCountryId__c |
A reference ID for the country where a person resides. | text | Sales, Service |
| Residence Country Name | ssot__ResidenceCountryName__c |
The primary country where a person resides. | text | Sales, Service |
| Salutation | ssot__Salutation__c |
The person’s preferred greeting, for example Ms. or Mx. | text | Sales, Service |
| Second Last Name | ssot__SecondLastName__c |
A person’s second last name. | text | Sales, Service |
| Secondary Citizenship Country ID | ssot__SecondaryCitizenshipCountryId__c |
A reference ID to the individual’s secondary country of citizenship. | text | Service |
| Tax Bracket Range | ssot__TaxBracketRange__c |
The tax bracket range of the individual. | text | Service |
| Title | ssot__TitleName__c |
The title of the individual. | text | Service |
| Web Site URL | ssot__WebSiteURL__c |
The link to a person’s website. | text | Sales, Service |
| Yearly Income | ssot__YearlyIncome__c |
The yearly income for the individual. | number | Service |
| Yearly Income Currency | ssot__YearlyIncomeCurrencyId__c |
A reference ID to the currency for the individual’s year income. | text | Service |
| Yearly Income Range | ssot__YearlyIncomeRangeId__c |
A reference ID to the range for the individual’s year income. | text | Service |