The co-branded email experience consists of two main workflows: vendor setup and
partner execution. Vendors create and configure marketing campaigns with pre-built email
content, then publish these campaigns to the partner Campaign Marketplace. After campaigns are
published, partners can browse the marketplace and enroll in campaigns that align with their
business goals. After enrollment, partners can send personalized, brand-compliant emails to their
leads and contacts directly from the partner portal.
Required Editions
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, and Unlimited
Editions in Agentforce for Sales with Partner Ecosystem Management - Members, Partner
Ecosystem Management - Login. |
- Configuring Campaigns for Partner Users
Channel managers create marketing campaigns by using Marketing Cloud capabilities. Each campaign includes essential details such as a name, description, and clear campaign objectives that help partners understand the campaign's purpose and intended outcomes.
- Discovering and Executing Campaigns
After vendors configure and publish campaigns, partners can browse the Campaign Marketplace, enroll in campaigns, and send co-branded emails to their leads and contacts.