---
schema_version: "1"
id: e32651a63194b6275c79a7ddca072b1aae4ba884929f6821a67f5f09a6d2545d
title: Configuring and Executing Co-Branded Email Campaigns
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/pem_configure_execute_email_campaigns.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.pem_configure_execute_email_campaigns.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: e055e83a1dfa1fbb14ebcdfa6d3cabafbd8d8b90115dc6c4c78edc8120737525
description: "The co-branded email experience consists of two main workflows: vendor setup and partner execution. Vendors create and configure marketing campaigns with pre-built email content, then publish these campaigns to the partner Campaign Marketplace. After campaigns are published, partners can browse the marketplace and enroll in campaigns that align with their business goals. After enrollment, partners can send personalized, brand-compliant emails to their leads and contacts directly from the partner portal."
products:
  - Partner Cloud
  - Cross Cloud
release: "264"
---
# Configuring and Executing Co-Branded Email Campaigns

The co-branded email experience consists of two main workflows: vendor setup and partner execution. Vendors create and configure marketing campaigns with pre-built email content, then publish these campaigns to the partner Campaign Marketplace. After campaigns are published, partners can browse the marketplace and enroll in campaigns that align with their business goals. After enrollment, partners can send personalized, brand-compliant emails to their leads and contacts directly from the partner portal.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Lightning Experience</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <strong>Enterprise</strong>,&nbsp;<strong>Performance</strong>, and <strong>Unlimited</strong> Editions in Agentforce for Sales with Partner Ecosystem Management - Members, Partner Ecosystem Management - Login.</td></tr></tbody></table>

- **[Configuring Campaigns for Partner Users](https://help.salesforce.com/s/articleView?id=xcloud.pem_setup_campaign_configuration_vendor.htm&release=264.0.0&type=5)**  
    Channel managers create marketing campaigns by using Marketing Cloud capabilities. Each campaign includes essential details such as a name, description, and clear campaign objectives that help partners understand the campaign's purpose and intended outcomes.
- **[Discovering and Executing Campaigns](https://help.salesforce.com/s/articleView?id=xcloud.pem_discover_execute_campaigns.htm&release=264.0.0&type=5)**  
    After vendors configure and publish campaigns, partners can browse the Campaign Marketplace, enroll in campaigns, and send co-branded emails to their leads and contacts.