Manage the Full Partner Lifecycle with Partner Cloud

Partner Cloud helps companies recruit, enable, collaborate with, support, and incentivize partners in Salesforce. Partner Cloud unifies Partner Ecosystem Management (PEM), Partner Relationship Management (PRM), and Channel Revenue Management (ChRM) to manage the full partner lifecycle with secure access, automation, collaboration, incentives, and analytics for scaling indirect sales.

Getting Started with Partner Cloud Set Up Partner Cloud Partner Cloud Roles and Responsibilities Enabling and Guiding Your Partners	Plan with Partner Cloud Account Planning with Partners Joint Business Plans Managing Channels	Market with Partners Co-Branded Emails for Partners Campaign Marketplace for Partners Market Development Funds for Partners
Enable and Guide Partners Deliver onboarding and learning with Partner Enablement Guide partners using Partner Tracks and in-app guidance Collaborate with partners using PRM for Slack	Sell and Collaborate with Partners Register and manage deals as a partner Accept and manage leads from vendors Collaborate on shared business using Partner Connect Use enhanced list views and AI insights Track pipeline and activity in partner dashboards	Manage Incentives with Channel Revenue Management Understand Channel Revenue Management capabilities Set up rebate programs for partners Manage ship-and-debit and price protection programs Track partner inventory and point-of-sale data
Support Partners with AI and Self-Service Support partners using Partner Success Agent Review considerations before enabling Partner Success Agent Set up Partner Success Agent using Agentforce templates	Avoid Common Pitfalls and Plan for Scale Review considerations and limitations for Partner Relationship Management Review considerations for Partner Cloud and PEM Review Experience Cloud considerations for partner sites Review considerations for creating and managing partner users	Recruit and Grow Your Partner Ecosystem Recruit partners using referrals and automated onboarding Automate partner referrals using B2B Referral Management flows