Clubs are interest-based membership initiatives designed to provide customers with
exclusive benefits and privileges. Customers can join a club through a subscription model or
based on their current loyalty program tier. By offering unique benefits and exclusive
promotions, clubs can enhance customer loyalty.
Required Editions
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, Unlimited, and
Developer Editions with Loyalty Management - Advanced
|
When you create a club, you can either link it to an existing loyalty program or create it as
an independent club. An independent club is internally linked to a dummy loyalty program named
Club Program.
- Key Roles in Clubs
Understand the key positions that drive the operations and engagement within clubs.
- Clubs Data Model
Clubs are interest-based membership initiatives designed to provide exclusive benefits and privileges to customers.
- Club Setup
Learn about the necessary prerequisites for clubs and the audience of clubs.
- Design a Club
To design a club, enter the basic information about your club, define various membership plans, and establish clear eligibility criteria.
- Club Management
Managing clubs involves a range of tasks, such as enrolling new members and leveraging business APIs for streamlined operations.
