Consent Management for Data Cloud

Honor and respect your customers’ wishes when they request only specific forms of contact from your company or opt-out of certain types of data-sharing. We provide details to help you determine the best way to comply with the data protection and privacy regulations that apply to your company.

Required Editions

Available in: All Editions

Many data protection and privacy regulations require you and your company to honor people’s requests about how you use their data. We’ve listed a few of the regulations that are important to many companies collecting and processing their customers’ data.If you have customers or users who request specific methods of contact from your company, review these common requests and the procedures related to them.

Common Customer Request Actions to Consider Things to Consider
A consumer in California asked my business not to sell their data.
  • Apply the Restriction of Processing flag to the individual profile that includes your customer's personal information.
  • For Unified Individuals, apply this flag to each individual linked profile.
Review your processing activities with your legal counsel to determine how regulations that matter to your company affect your business.
My customer has requested their personal data no longer be processed for marketing purposes. I store customer data in Data Cloud and other Salesforce platforms. Requesting Restriction of Processing Submit Restrict processing requests to all the Salesforce clouds you use to store your customer’s personal data.
  • General Data Protection Regulation (GDPR), European Union
  • California Consumer Privacy Act (CCPA), United States
  • Personal Information Protection Act (PIPA), Japan
  • Privacy Act, Australia
  • Personal Information Protection and Electronic Documents Act (PIPEDA), Canada