Grow Your Business with Sales Features in Salesforce

Explore the tasks, products, and feature areas that elevate your entire team’s performance, including sales reps, sales leaders, managers, and operations personnel.

Required Editions

 
Available in: Various editions with Agentforce Sales (formerly Sales Cloud)
  • Strategizing Sales and Managing Sales Operations
    Sales operations, managers, and leaders work to set sales goals, analyze open pipeline, forecast potential sales, review performance indicators, and identify areas for improvement in their company’s sales cycle. With a strong foundation and planned process, your sales organization operates efficiently and effectively to achieve your company’s sales targets.
  • Building and Developing Sales Teams
    Building a successful sales team hinges on implementing processes that foster a collaborative team environment. By standardizing training strategies, establishing successful and repeatable sales processes, and encouraging teamwork, your sales team is set up for success.
  • Finding and Qualifying Leads
    Prospective customers come from personal connections, interested parties viewing your website, imported data from external resources, marketing campaigns, and anywhere in between. It can take time for an interested party to become a purchasing customer. Focus your efforts on the prospects who have a genuine interest and need for what you sell.
  • Nurturing Relationships and Winning More Deals
    With strong relationships and in-depth customer research, sales reps are more likely to understand a customer’s needs and requirements and to become a trusted advisor in the sales process. Engaging with customers and building rapport increases the likelihood of winning deals and builds a long-term relationship for potential repeat business and referrals.
  • Retaining and Growing Customers
    Relationships with customers don’t end after the deal closes. After fulfilling the sale, continued engagement with customers helps build lasting relationships, ensures customer satisfaction, and keeps the doors open for future sales. By staying in touch, sales reps can gather feedback, offer support, and keep your company visible for future sales and referrals.