Integrate Third-Party Data with Your Records

Give your sales team data and connections that they can use to cultivate great relationships with customers and target productive prospects. Lightning Data connects you with firmographic, industry, and region-specific data from third-party providers. You license Lightning Data packages directly from providers, and you use a convenient unified interface to integrate data from all third-party sources into Salesforce.

Required Editions

Available in: Professional, Enterprise, Performance, and Unlimited Editions; Geocode rules also available in Developer Edition.

User Permissions Needed
To update records:	Edit on accounts, contacts, leads, and Read on the custom and external objects included in a data package
To activate or deactivate data integration rules:	Customize Application
To install a package:	Download AppExchange Packages
To activate and configure data integration rules for third-party data services:	View Setup and Configuration AND Customize Application
To run or access a data assessment:	Customize Application AND View All Data

Use Third-Party Data to Update and Add Records to Salesforce
A rule set up by your Salesforce admin compares your accounts, contacts, and leads to data from Lightning Data. Depending on how your admin sets up the rule, your records are updated as information changes. Or your admin can give you purchase credits to import Lightning Data records to add to Salesforce as accounts.
Set Up and Monitor Data Integration
Set up Lightning Data data services to update your existing records or import new ones. Monitor match rates and updates.
Considerations for Using Data Integration in the Salesforce Mobile App
Review considerations for using Data Integration features on a mobile device.

Integrate Third-Party Data with Your Records

Required Editions

See Also