Things to Know About Merging Duplicate Accounts Associated with Relationship Groups

Things to Know About Merging Duplicate Accounts Associated with Relationship Groups

Keep these considerations in mind when merging accounts that are members of relationship groups.

Required Editions

Available in: Salesforce Classic
Available in: Salesforce for Wealth Management
User Permissions Needed
To merge business accounts: Delete on accounts
To merge person accounts: Delete on accounts, Read on contacts

One Account per Group

An account can’t exist more than once in the same relationship group.

Which Record Gets Relationship Group Membership

The account you select as the principal record retains its original relationship group memberships. For example, suppose that the principal record “Joseph Blake” is a member of the “Blake Family” and “Blake Law Firm” relationship groups. “Joseph Blake” remains a member of those relationship groups.

The principal record replaces the non-principal records in all other relationship groups involved in the merge. For example, suppose that the non-principal record “Joe Blake” is a member of “Blake Trust Beneficiaries.” The principal record is transferred to Joe Blake’s membership in Blake Trust Beneficiaries.

If multiple non-principal records belong to a relationship group that the principal record doesn’t belong to, the principal record acquires membership as follows:

  • In the relationship group of the non-principal account with higher priority (primary versus secondary)
  • In the relationship group whose member record was most recently modified in the group

For example, suppose that the non-principal records “JR Blake” and “Joe Blake” both are members of “Acme LLP” and JR Blake is primary. The principal record is transferred to JR Blake’s membership in Acme LLP. Alternatively, suppose that JR Blake and Joe Blake aren’t primary or secondary, but JR Blake’s member record in the relationship group was modified more recently. The principal record is transferred to JR Blake’s membership in Acme LLP.