Mapping fields in Salesforce ensures that the contact record pulls in all Account Engagement data from the lead record during conversion.
Required Editions
| User Permissions Needed | |
|---|---|
| To map lead fields: | Customize Application (in Salesforce) |
Note
Pardot is now known as Marketing Cloud Account
Engagement. We wish we could snap our fingers to update the
name everywhere, but you can expect to see the previous name
in a few places until we replace it, including in the app
itself.
Important Don’t map the Pardot URL lead field and Pardot URL contact field. Mapping
these fields to each other creates duplicate prospects and breaks Visualforce pages.
- In Salesforce, navigate to the object management settings for leads by going to Setup > Object Manager > Lead > Fields & Relationships.
- In the Lead Custom Fields & Relationships section, click Map Lead Fields.
- Click the Contact tab, and map the fields.
- Save your work.