Add Completion Actions to Assets

Add completion actions to your Account Engagement assets to take action when prospects interact with them. You can combine standard and conditional actions on a single asset. Completion actions are available on forms, form handlers, files, custom redirects, emails, and page actions. Conditional completion actions aren’t available for classic emails.

Required Editions

Available in: All Account Engagement Editions
User Permissions Needed
To add completion actions: Account Engagement Administrator or Marketing role

When adding completion actions to assets, keep these limits in mind.

  • You can have up to 15 total completion actions on an asset.
  • You can have up to 6 conditional groups.
  • Each conditional group can have only 1 prospect condition.
  1. Navigate to completion actions for the asset you’re working with.
    1. For forms, edit the asset and select the Completion Actions step in the setup flow.
    2. For classic emails, click Edit Completion Actions on the record home. Conditional actions aren’t available for classic emails.
    3. For enhanced emails, click Send on the record home to edit the send settings and add completion actions.
    4. For form handlers, custom redirects, files, and page actions, edit the asset and scroll to the Completion Actions section.
  2. If you’re adding actions to an email, choose at least one trigger. You can trigger actions based on when prospects open the email, click a link in the email, or unsubscribe via the email.
  3. Use the dropdown menus to select actions and add required details. To add standard actions, click +Add Action.
  4. To add a conditional action, click +Add Conditional Group. Then, use the dropdowns to specify prospect criteria, select actions, and add required details.
  5. To add another action in the same conditional group, click +Add Action to Group.
  6. Save your work.