Page Actions

Page actions are completion actions that are triggered by a prospect’s page views. You can apply page actions to any page that contains your tracking code.

Required Editions

Available in: All Account Engagement Editions

These completion actions are available for use in page actions:

Add tags
Add to list
Add to Salesforce campaign
Assign prospect via Salesforce active assignment rule
Assign to group
Assign to user
Change prospect custom field value
Change prospect default field value
Create Salesforce task
Increment prospect field value
Notify assigned user
Notify user
Remove from list
Remove tags
Set prospect’s source campaign

Considerations for Using Page Actions
Keep these considerations in mind when using page actions.
Create a Page Action
Create page actions that apply a completion action based on prospect page views.
Call Out Prospect Page Views as a Separate Activity
Help your sales team spot significant prospect buying signals by using page actions to designate a page on your website as a priority page. Priority pages let you call out important page views as a separate prospect activity, instead of bundling them with other page views.