Turn On the Privacy Preference Manager Tab for Marketers

To allow users to edit the default email preference page or to access Preference Manager tools in the Marketing app, turn on the Privacy Preference Manager tab. Edit the Standard User Profile to make the tab Default On.

Required Editions

View supported editions.

User Permissions Needed
To edit the preference page: Modify All Data OR Marketing Cloud Admin permission set
  1. From Setup, in the Quick Find box, enter Users, and then select Users.
  2. Select Profiles, and then edit the Standard User profile.
  3. In the Tab Settings section, find the Privacy Preference Manager tab and select Default On.
  4. Save your work.

Repeat these steps for other user profiles as needed.