After you create an external campaign for a third-party product integration, external campaigns appear in the Uncategorized folder as users begin arriving at a landing page. The external campaigns have click-throughs, but not impressions because Personalization doesn’t track impressions for external campaigns. Only the first event of a visit counts toward third-party campaign attribution.
Required Editions
| Permissions Needed |
| To view and edit an external campaign: |
A role with Campaigns View/Edit permissions |
-
From the Channels & Campaigns section of the main
navigation, select Third-Party and then select a third-party
campaign from the list of campaigns.
-
To edit the campaign, double-click it, or select it and click Edit.
-
Enter a new Name, if necessary.
-
To add campaign goals, click Add a Goal.
-
Select a Campaign Goal from the list of segments.
-
Select a Measure of Success for the goal from the dropdown.
-
Add other goals and measures as necessary.
-
Click Save.
