About the Data Warehouse

Learn about the Marketing Cloud Personalization Data Warehouse.

Note
Note The Data Warehouse is available only for customers who have already purchased the Marketing Cloud Personalization - Data Warehouse add-on product.

Data Warehouse Environment

The Marketing Cloud Personalization Data Warehouse environment includes:

  • Named users, datasets, and segments you specify

    For information about Data Warehouse limits, see Limits for Marketing Cloud Personalization.

  • A connection string
  • Database schema, as specified in the developer documentation at Data Warehouse)
  • An AWS Redshift database
  • Login information

Data Warehouse Updates

Marketing Cloud Personalization provides daily updates from the operational data store to the Data Warehouse. Data Warehouse imports are based on the most recent activity timestamp and order update time. Records updated by User ETL transfer only when there’s user activity or when you load orders.