Package Manager Industry Solutions

Package Manager Industry Solutions are campaign templates that include industry-specific journeys, content, automations, landing pages, and more to help marketers work faster. Streamline your setup time, and manage multiple instances for Marketing Cloud Engagement business units.

Available Solutions

Solution Description Use Cases
Auto Account Onboarding Onboard a new car buyer to your brand while verifying customer information. Drive personalized and targeted content in future communications.
  • Set your communication tone with new customers.
  • Improve customer engagement with direct call-to-action in emails.
  • Increase customer interaction with automatic, personalized engagement reminders.
  • Collect contact information to use in future personalization.
Auto End of Lease Re-Engagement Reengage a customer whose lease ends soon to consider a new vehicle.
  • Target customers that have an upcoming lease agreement ending.
  • Improve customer engagement with direct call-to-action in emails.
  • Increase customer interaction with automatic, personalized engagement reminders.
  • Automate appointment scheduling and confirmation to decrease call center interaction.
Auto Service Reminder Remind a customer who purchased a vehicle to schedule service appointments.
  • Use customer data to personalize interactions and target their specific needs.
  • Send reminders based on interaction.
  • Tailor each email to make more enticing offers as the customer moves along the journey.
  • Automate appointment scheduling and confirmation to decrease call center interaction
Retail Abandoned Cart Send a series of emails to encourage customers to purchase the items in their cart.
  • Automate reminder emails to drive a completed purchase.
  • Use customer data to personalize interactions and target their specific needs.
  • Send reminders based on interaction.
  • Tailor each email to make a more enticing offer as the customer moves along the journey.
Retail Post Purchase Increase customer confidence and interaction by sending customers confirmation emails and surveys.
  • Automatically send confirmation emails based on API events.
  • Create highly engaging emails with personalized content based on items purchased, or encourage customers to purchase related items.
  • Increase engagement throughout the purchase process to drive return customers.
Retail Re-Engagement Drive engagement with customers who haven’t interacted with your brand in a while.
  • Increase win-back with targeted email content.
  • Automatically test email content or a subject line to drive re-engagement.
  • Automatically remind customers of your brand benefits with follow-up emails based on whether they’ve made a purchase.
Financial Services Onboarding Streamline onboarding for new clients.
  • Send personalized emails to new clients to guide them through the essential steps of account setup.
  • Automate welcome messages and important documentation delivery.
  • Ensure a smooth and engaging initiation process to build long-lasting relationships.
Financial Services Abandoned Application Guide potential clients back to complete abandoned applications.
  • Trigger targeted emails to reengage applicants who didn’t complete the application process.
  • Use applicant data to personalize messages, address concerns, and provide assistance.
  • Present a sequence of compelling offers to encourage application completion and conversion.
Financial Services Renewals Simplify renewal of financial service subscriptions and memberships.
  • Send timely reminders with clear instructions for the renewal process.
  • Personalize messages to highlight the benefits of continuing the subscription.
  • Automate renewal confirmation and delivery of updated subscription details.
Health and Life Science Onboarding Provide a warm welcome for new patients and a smooth onboarding process.
  • Send a personalized welcome message introducing patients to the healthcare practice.
  • Provide instructions on the initial visit, required documents, and what to expect.
  • Establish a positive and reassuring impression as patients begin their healthcare journey.
Health and Life Science Continuing Education Guide healthcare professionals through a journey of continuous learning and skill enhancement.
  • Deliver personalized course recommendations based on the professional’s specialties and interests.
  • Provide a clear overview of the benefits of ongoing education in the healthcare field.
  • Help professionals stay current with the latest advancements and practices.
Health and Life Sciences Feedback Request Increase client confidence and interaction by following up after a healthcare event with a survey of their experience.
  • Send emails that request feedback after a healthcare interaction.
  • Learn directly from your customers what you can do better to make their visits more enjoyable.
  • Increase engagement throughout the purchase process to drive return customers.