Set the MobileConnect Account-Level From Name

Set the account-level from name in Marketing Cloud Engagement.

Note If you change the from name for your account during a campaign, this change affects your interactions and tracking information calculations. Ensure that you have no active, ongoing campaigns running in your account before changing the from name.

1. In the app switcher, hover over your name and click Setup.
2. Search for MobileConnect.
3. Click Edit next to From Name.
4. Enter the name.
   

   Note The maximum is 11 characters, including information from personalization strings. MobileConnect truncates any from name longer than 11 characters.
5. Save your changes.