Prioritization Example: Update the Re-engagement Journey

In this decision split prioritization example, Journey Builder updates the entry events for a re-engagement journey.

The marketing manager at Northern Trails Outfitters follows these steps to configure a prioritized entry event for a re-engagement journey.

  1. In Journey Builder, open the journey named Re-Engagement.
  2. In the running version, click New Draft.
  3. Hover over the entry event.
  4. Click Remove Entry.
  5. Click Delete.
  6. Click Configure Event.
  7. Click Event.
  8. Select Contact Event, then click Next.
  9. Under Data Extensions, select Journey Builder Prioritization, then click Next.
  10. In the Attributes pane, navigate to Journey Builder Prioritization.
  11. Find the Re-engagement attribute.
  12. Configure the expression to read Re-engagement is True, then click Next.
  13. Schedule the event as desired, then click Next.
  14. Review the configuration settings, then click Done.
  15. Save your changes.
  16. Click Activate.