It's possible to send a single email and direct all replies directed to a subscriber's individual representative with Marketing Cloud Engagement. You can also create multiple sender profiles to handle different aspects of your business email sends. For example, you can use one sender profile can handle normal commercial email, another for transactional, and a third one for special offers. This method maintains your corporate branding and makes sure that information sent out remains consistent. You can also use list attributes to populate substitution strings for enhanced sender profiles instead of data extensions.
Your account must use the enhanced sender profile function to follow the directions in this document. Contact your account executive for more information about enabling this feature.
- Choose Lists or Data Extensions as an Information Source for Multiple Email Addresses
Choose to use lists or data extensions as the information source when you send email messages from multiple email addresses. - Create an Email Message to Send from Multiple Email Addresses
Follow these steps in Email Studio to create the email to send from multiple email addresses. Use the sender profile and send classification you created within Marketing Cloud Engagement Setup for this process.