Add Forward to a Friend to an Email

Use the Forward to a Friend feature to let subscribers share your emails, track forwards, and gain new subscribers. Follow these steps to add Forward to a Friend to an email message in Email Studio.

  1. Click Content.
  2. Select the email to add Forward to a Friend to.
  3. Click the Dropdown menu icon for the email you want to add Forward to a Friend to and select Edit.
  4. To create content, select Content and choose a layout that includes an image in the Select Orientation dialog box. To modify existing content, select the image in the Modify Content dialog box.
  5. Drag an HTML block onto the canvas.
  6. Click Insert Code Snippet and select Forward to a Friend.
  7. Select a Forward to a Friend design to use in your email. All Forward to a Friend images are the same size.
  8. Continue with the rest of the steps to define your content box.
  9. When you're finished, select Done Editing and save your work.

To insert Forward to a Friend in an HTML Paste email, use the personalization string %%ftaf_url%%.