Track Category Viewed

The trackpageview call is also used on category pages to capture the category viewed by a visitor. This call uses the category name–value pair and the label is reserved.

The category value is flexible, but we recommend that you include values that match tag fields in the catalog. Use the same structure for all type page categorizations, from categories to subcategories to brands.

Only one category is added to the Collect call at a time, so choose the most relevant term for the page being viewed. Usually, this term aligns with the most specific category. For example, on a category page with a navigation path of Men’s > Apparel > Shoes > Tennis Shoes, the category is “Tennis Shoes.” This category corresponds to a “Tennis Shoes” category in the product catalog.

<script type="text/javascript">
    _etmc.push(["setOrgId", "MID"]);
    _etmc.push(["trackPageView", { "category" : "INSERT_CATEGORY" }]);
</script>