Data View: Subscribers

To view email subscribers and their statuses, query the _Subscribers data view in Automation Studio. Subscriber attributes aren’t available. This data view only returns results at the Enterprise level, and not for child business units.

Dates and times are stored in Central Standard Time. Daylight Savings Time isn’t observed. To view time-related data in your time zone, set time zone user preferences.

Note
Note When profile attributes are created in Enterprise 2.0 accounts, new columns are added to the _EnterpriseAttribute table. Data view queries in Enterprise 2.0 accounts can return results from profile attribute columns in addition to the columns listed here.

Columns

The SubscriberID, EmailAddress, and SubscriberKey columns are indexed.

Name Description DataType Data Extension Data Type Nullable
SubscriberID The subscriber ID for the affected subscriber. This number represents the unique ID for each subscriber record. bigint Number  
DateUndeliverable The date an email for the subscriber was returned as undeliverable smalldatetime Date X
DateJoined The date the subscriber joined your list smalldatetime Date X
DateUnsubscribed The date the subscriber unsubscribed from your list smalldatetime Date X
Domain The domain of the subscriber nvarchar(254) Text X
EmailAddress The subscriber's email address nvarchar(254) Email  
BounceCount The total number of bounces accrued by the subscriber smallint Number  
SubscriberKey A potential alternate identifier for subscribers. Defaults to the value of Email Address. nvarchar(254) Text  
SubscriberType

The subscriber type for the affected subscriber

  • ExactTarget (Marketing Cloud Engagement)
  • Salesforce Lead
  • Salesforce Contact
  • Unknown External System (Triggered Send Hidden Manage List)
  • MS CRM Contact
  • MS CRM Lead
  • MS CRM Account
varchar(100) Text  
Status The status of the subscriber: active, held, unsubscribed, or bounced. varchar(12) Text X