Run the Salesforce Marketing Cloud Email App

Use the Salesforce Marketing Cloud Email app to view email delivery data, user engagement, open rates, and more.

1. In Marketing Cloud Intelligence, on the Marketplace tab, select Apps.
2. Click Installed Solutions, and then select the Salesforce Marketing Cloud Email app.
3. Toggle between the Journey Email and Email Studio views. If no journey data is found, the Journey Email tab isn’t shown.
4. Filter the page by campaign and business unit. View the Delivery Over Time section to see email activity during the selected time period.
   Changing the range places bars on the last third of the entire scope. For example, if you select 90 days, the bar chart displays data for the last month. If you select 1 year, the bar chart displays the last 4 months of data.

   

   Note To receive an email each time a delivery rate is lower than the business goals that you defined in the app, select Notify me via email. Admins can edit the action and action rule that’s created and change the subscriber’s email address.
5. In the Interactive Engagement Rates Analysis section identify best-performing entities and view email performance based on defined benchmarks.
   A green icon indicates that the goal was reached. Toggle the measurements to drill down. For example, view the best-performing journey according to open rate.