Data 360 is available in several supported Salesforce editions. Some Data 360 features also require additional licenses.
Supported Editions
Data 360 is available in these Salesforce editions.
- Developer Edition
- Enterprise Edition
- Performance Edition
- Unlimited Edition
Data 360 is also available in Government Cloud. Learn more in Data 360 in Government Cloud.
User Interface
Data 360 is only available in Lightning Experience.
Data 360 Licenses
Enable Data 360 on a production Salesforce org with one of these licenses.
Contact your account executive to request information about these licenses or add them using the Your Account app.
| Feature License | Description | Available in Your Account App |
|---|---|---|
| Data Cloud Provisioning | This license turns on Data 360 and includes a base number of credits, storage allocation, and one default data space. Select add-on licenses to turn on additional features, add data spaces, increase your storage allocation, and more. Orgs with this license can be Data 360 Home orgs, but can't be used as Data 360 Companion orgs. | Yes |
| Data Cloud One Companion Org | Designate an org to be used as a companion org and allow it to be connected to a Data 360 Home org via a Data Cloud One Companion Connection. This license can't be added to an org on which Data 360 is provisioned. | Yes |
| Customer Data Platform | This license turns on Data 360, however it is no longer available for purchase and can't be renewed. | No |
Add-On Licenses for Production Orgs
Some features require these add-on licenses.
Contact your account executive to request information about these licenses or add them using the Your Account app.
| Feature License | Description | Available in Your Account App |
|---|---|---|
| Ad Audiences | Create segments in Data 360 that you can activate to advertising platforms like Meta. | Yes |
| Data 360 Profiles | Change how your Data 360 org is billed. Some features have limits but don’t consume credits. This license can’t be combined with Data 360 Enterprise Profiles. See Data 360 Profiles License Billing and Limits for details. | No |
| Data 360 Enterprise Profiles | Change how your Data 360 org is billed. Some features have limits but don’t consume credits. Includes higher limits than the Data 360 Profiles license. This license can’t be combined with Data 360 Profiles. See Data 360 Profiles License Billing and Limits for details. | No |
| Data Cloud One Additional Connection | Increase the maximum allowance of Data Cloud One Companion Connections by one. Add this license only on Data 360 Home Orgs. | Yes |
| Data Masking | Protect Data 360 data in real time with dynamic masking and AI-assisted data tagging for structured data. | No |
| Data Spaces | Organize your data by adding an additional data space to your account. | No |
| Platform Encryption for Data Cloud | Encrypt Data 360 with customer-managed root keys. | Yes |
| Private Connect for Data Cloud | Increase data security with private connectivity between Data 360 and external services. | Yes |
| Segmentation and Activation |
Create segments and batch activations in Data 360. As of September 4, 2025, this license is no longer needed to access segmentation and activation features. This license is no longer available for purchase. |
No |
| Storage Beyond Allocation | Use additional storage beyond your allocated amount. | Yes |
| Sub-Second Real-Time Profile & Entities | Create real-time data graphs and use related real-time processes such as real-time identity resolution, real-time insights, and real-time segments. | No |
Add-On Licenses for Sandbox Orgs (Deprecated)
As of June 17, 2025, these licenses are no longer needed to turn on Data 360 in sandbox orgs.
| Feature License | Description | Available in Your Account App |
|---|---|---|
| Data Cloud Sandbox - Data Services Card | This license is no longer available for purchase. | No |
| Data Cloud Sandbox - Data Storage | This license is no longer available for purchase. | No |
| Data Cloud Sandbox - Real-Time Profile & Entities | This license is no longer available for purchase. | No |
| Data Cloud Sandbox - Segmentation & Activation | This license is no longer available for purchase. | No |