Personalize the shopper experience and enhance customer engagement by using Data 360 segments.
Which Salesforce Commerce Product Do I Have?
- Create a Buyer Group Based on a Data Segment
Personalize your customers’ shopping experience by combining the power of Data 360 segments and Commerce buyer groups. Build a targeted customer group using Data 360 segments and associate it with a Commerce buyer group. You can then deliver personalized promotions and content that directly caters to customer needs and interests.