Tracked Data

Commerce Einstein uses cookies and session storage objects to store and track browser activities. It uses this information to tailor customer experiences. Some cookies are essential, and some are functional. Essential cookies are necessary for a site to work correctly and can’t be disabled. Commerce Einstein uses functional cookies and tracked API activities to personalize shopper data.

Required Editions

View supported editions.

Which Salesforce Commerce Product Do I Have?

Commerce Einstein supports third-party cookie consent banner integration (for example, CookiePro by OneTrust). Depending on how consent is configured with these third-party integrations, customers must opt in to use functional cookies to personalize the shopping experience with Commerce Einstein. If shoppers don’t have a way to opt in to use functional cookies, the site doesn’t personalize the consumer experience using Commerce Einstein.

Depending on the use cases applied, Commerce Einstein can continue generating recommendations for a shopper using data from other customers that have browsed or made purchases on the site.

When a customer accepts cookies, the cookies remain in the browser until they expire or until the customer deletes them.

Note
Note All described cookies and API requests have a lifespan of 1 year unless the customer deletes them.

Commerce Einstein uses the cqcid cookie when tracking storefront activity.

Data Object Supported Products Party Cookie Type Description
cqcid D2C Commerce First Functional Unique value for an unregistered buyer or shopper

Commerce Einstein uses these API requests when tracking storefront activity.

Data Object Supported Product Client Side or Server Side How Commerce Einstein Tracks
viewProduct D2C Commerce Client When a customer views a product page
viewReco D2C Commerce Client

When a recommendation appears on a page

Note
Note Commerce Einstein doesn’t track whether a customer scrolls to view a recommendation.
clickReco D2C Commerce Client When a customer clicks an Einstein recommendation
viewSearch B2B Client When a customer views a product listing page
clickSearch B2B Client When a customer clicks a product on the product listing page
addToCart D2C Commerce Client When a customer adds a product to their cart
finishCheckout D2C Commerce Server A customer’s purchase at time of order confirmation