The B2C Commerce Dashboards

Use the Reports & Dashboards to drill into insights on sales, products, promotions, site traffic, and other aspects of your B2C Commerce sites.

  • Main Dashboard
    The B2C Commerce Reports & Dashboards Home dashboard shows a quick snapshot of key operating metrics including revenue, orders, products, and promotions.
  • Sales Dashboard
    The B2C Commerce Sales dashboard shows sales metrics that you can filter to fit your analytic needs. The Sales dashboard includes a group of dashboards that show totals and averages for specific sales metrics. In addition, the dashboards include reports for new and returning customers, registered and unregistered customers, sites, devices, and traffic medium.
  • Products Dashboard
    Use the B2C Commerce Reports & Dashboards Products dashboard to review metrics about your top-selling products and gift certificates. Product and gift certificate matrices show under separate tabs on the dashboard.
  • Product Details Dashboard
    The B2C Commerce Reports & Dashboards Product Detail Dashboard shows data and reports for an individual product ID.
  • Products Gift Certificate Dashboard
    Use the Gift Certificate dashboard to analyze how your B2C Commerce site generates revenue through gift certificate sales.
  • Promotions Dashboard
    Use the B2C Commerce Reports & Dashboards Promotions Dashboard to evaluate promotion performance or individual promotion results.
  • Promotions Detail Dashboard
    The B2C Commerce Reports & Dashboards Promotion Detail Dashboard shows data and reports for an individual promotion.
  • Promotions Source Code Dashboard
    The B2C Commerce Reports & Dashboards Promotions Source Code Dashboard is a single point source for all source code data.
  • Promotion Conversions Dashboard
    The B2C Commerce Reports & Dashboards Promotion Conversion dashboard gives you insights about the performance of the promotions that you display on your storefront. You can use the dashboard to evaluate the effectiveness of your promotion strategy. You also can identify the promotions that convert site traffic to revenue and the promotions that underperform.
  • Promotions Dashboard Metric Definitions
    Use the B2C Commerce Reports & Dashboards Promotions Dashboard to evaluate promotion performance or individual promotion results. The Promotions Dashboard shows you reports on the Most Used Promotions, Total Promotion Discount, Promotion Combination, the Average Order Discount, Used by Promotion Class and Revenue Impact by Promotion Discount.
  • On-Site Search Top Search Dashboard
    The B2C Commerce Reports & Dashboards On-Site Search–Top Search dashboard reflects how customers use search on your storefront. The metrics provide an accurate view of the frequency of search and the use of search terms.
  • Search Conversion Dashboard
    The B2C Commerce Reports & Dashboards Search Conversion Dashboard reflects how customer searches translate to orders and revenue.
  • Traffic Dashboard
    The B2C Commerce Reports & Dashboards Traffic dashboard shows data about the visitors to your site.
  • Traffic Sources Dashboard
    Use the B2C Commerce Reports & Dashboards Traffic Sources dashboard to compare revenue, orders, and conversion for shoppers who reach your storefront from an external source. The dashboard is available as a selection on the Traffic tab.
  • Shopper Journey Dashboard
    Use the B2C Commerce Reports & Dashboards Shopper Journey dashboard to evaluate how shoppers move from site visit to order conversion. The dashboard is available as a selection on the Traffic tab.
  • Einstein Dashboard
    Use the B2C Commerce Reports & Dashboards Einstein Dashboard to review the performance of Einstein recommendations. The data can help you develop recommendation strategies that increase conversion and revenue.
  • Inventory Dashboard
    Use the B2C Commerce Inventory Dashboard to tracks inventory movement, in the Salesforce Omnichannel Inventory (OCI) service, by stock keeping unit (SKU). The metrics provide a view of your inventory that you can use to maintain inventory that meets customer demand.
  • Technical Dashboard
    The B2C Commerce Reports & Dashboards Technical Reports dashboard gives you insights about your site’s server-side technical operations data, including pipelines and controllers.
  • Technical Open Commerce API (OCAPI) Dashboard
    The Technical Open Commerce API (OCAPI) Dashboard in B2C Commerce Reports & Dashboards reports on your site’s OCAPI requests, with metrics for average response time, request volume, non-200-level responses, and response time distribution. The metrics update daily, and all times are in Greenwich Mean Time (GMT).
  • Technical Salesforce Commerce API (Shopper Commerce API (SCAPI)) Dashboard
    The Technical Salesforce Commerce API (SCAPI) Dashboard in B2C Commerce Reports & Dashboards reports on your site’s SCAPI requests. Along with response-time and request-volume metrics, it includes a Cache Hit Ratio report, which shows cache hit, cache miss and store, and cache miss rates that the OCAPI dashboard doesn’t provide. The metrics update daily, and all times are in Greenwich Mean Time (GMT).
  • Reports & Dashboards: Real-Time Performance
    This topic applies to B2C Commerce Reports & Dashboards. All users can view live sales metrics, such as the number of orders and baskets created.
  • View Real-Time Performance Dashboard
    All users can use the B2C Commerce Reports & Dashboards Real-Time Performance dashboards to view live sales metrics, such as the number of orders and baskets created. To view performance metrics, you must have either the Performance User or the Customer Manager role. Change the span of time to display for each metric.
  • Reports & Dashboards CSV File Reference
    This topic applies to B2C Commerce Reports & Dashboards. Download many of the Analytics reports as csv files. The csv files show the report data in a different format. This reference describes each csv file.