---
schema_version: "1"
id: 27c323571f26062d19a4c3eac2aaded9a5c631d00ea1f4aee2ffb6c0c4d95d81
title: AccountPlan
collection: legacydeveloper
version: current
locale: en-us
portal_url: https://docs.salesforce.com/legacydeveloper/current/en-us/object_reference/sforce_api_objects_accountplan.md
canonical_url: https://developer.salesforce.com/docs/atlas.en-us.object_reference.meta/object_reference/sforce_api_objects_accountplan.htm
source_site: developer.salesforce.com
content_type: documentation
content_hash: 1e7d87c25504f197ed70d58c107e3fd9793200b2d108355e8814e431b23060d3
description: Represents customer information with measurable objectives and executable steps to proactively manage and grow customer relationships. This object is available in API version 62.0 and later.
---
# AccountPlan

Represents customer information with measurable objectives and executable steps to proactively manage and grow customer relationships. This object is available in API version 62.0 and later.

## Supported Calls

create(), delete(), describeLayout(), describeSObjects(), getDeleted(), getUpdated(), query(), retrieve(), search(), update(), upsert()

## Special Access Rules

This object is available if sales account plans are turned on.

## Fields

| Field | Details |
| --- | --- |
| AccountChallenges | 
Type

textarea

Properties

Create, Nillable, Update

Description

The key obstacles to the growth of the account.



 |
| AccountCmptvWeaknesses | 

Type

textarea

Properties

Create, Nillable, Update

Description

The shortcomings that hinder the account’s ability to outperform competitors in the market.



 |
| AccountCompetitiveStrengths | 

Type

textarea

Properties

Create, Nillable, Update

Description

The abilities of the account to outperform their competitors in the market.



 |
| AccountCompetitors | 

Type

textarea

Properties

Create, Nillable, Update

Description

The businesses or companies that offer similar products or services and compete for the same target market as the account.



 |
| AccountId | 

Type

reference

Properties

Create, Filter, Group, Nillable, Sort, Update

Description

The Account record.

This field is a relationship field.

Relationship Name

Account

Refers To

Account



 |
| AccountIndustryTrends | 

Type

textarea

Properties

Create, Nillable, Update

Description

The shifts in the pattern of the industry that are specific to the account.



 |
| AccountInternalRiskRating | 

Type

picklist

Properties

Create, Filter, Group, Nillable, Sort, Update

Description

The rating that’s assigned to assess the risk level of the account. To access this field, you must have an FSC Sales or a Financial Services Cloud Extension license.



 |
| AccountPrfmIndicators | 

Type

textarea

Properties

Create, Nillable, Update

Description

The key performance indicators used by the account to measure the success and effectiveness of a product or service.



 |
| AccountStrategicPriorities | 

Type

textarea

Properties

Create, Nillable, Update

Description

The key priorities of the account.



 |
| AccountVision | 

Type

textarea

Properties

Create, Nillable, Update

Description

The long-term value statement of the account.



 |
| CallingStrategy | 

Type

textarea

Properties

Create, Nillable, Update

Description

How frequently the relationship team meets with the account. To access this field, you must have an FSC Sales or a Financial Services Cloud Extension license.



 |
| CallingStrategyNotes | 

Type

textarea

Properties

Create, Nillable, Update

Description

The outline of the format and organization of account meetings. To access this field, you must have an FSC Sales or a Financial Services Cloud Extension license.



 |
| EndDate | 

Type

date

Properties

Create, Filter, Group, Nillable, Sort, Update

Description

The end date of the account plan.



 |
| FlexCard | 

Type

string

Properties

Create, Filter, Group, Nillable, Sort, Update

Description

The Omnistudio FlexCard. To access this field, you must have an FSC Sales or a Financial Services Cloud Extension license.



 |
| LastReferencedDate | 

Type

dateTime

Properties

Filter, Nillable, Sort

Description

The timestamp when the current user last accessed this record indirectly. For example, accessed through a list view or related record.



 |
| LastViewedDate | 

Type

dateTime

Properties

Filter, Nillable, Sort

Description

The timestamp when the current user last viewed this record or list view. If this value is null, and LastReferenceDate isn’t null, the user accessed this record or list view indirectly.



 |
| Name | 

Type

string

Properties

Create, Filter, Group, idLookup, Sort, Update

Description

The name of the account plan.



 |
| Notes | 

Type

textarea

Properties

Create, Nillable, Update

Description

The notes or observations for the account plan.



 |
| OwnerId | 

Type

reference

Properties

Create, Defaulted on create, Filter, Group, Sort, Update

Description

The owner of the account plan.

This field is a polymorphic relationship field.

Relationship Name

Owner

Refers To

Group, User



 |
| RelationshipOpportunities | 

Type

textarea

Properties

Create, Nillable, Update

Description

The list of sales or potential deal opportunities in the relationship with the account.



 |
| RelationshipStrengths | 

Type

textarea

Properties

Create, Nillable, Update

Description

The strengths in the relationship with the account.



 |
| RelationshipSummary | 

Type

textarea

Properties

Create, Nillable, Update

Description

A concise overview of the relationship dynamics with the account. To access this field, you must have an FSC Sales or a Financial Services Cloud Extension license.



 |
| RelationshipThreats | 

Type

textarea

Properties

Create, Nillable, Update

Description

The possible concerns in the relationship with the account.



 |
| RelationshipWeaknesses | 

Type

textarea

Properties

Create, Nillable, Update

Description

The shortcomings in the relationship with the account.



 |
| StartDate | 

Type

date

Properties

Create, Filter, Group, Nillable, Sort, Update

Description

The start date of the account plan.



 |
| Status | 

Type

picklist

Properties

Create, Defaulted on create, Filter, Group, Nillable, Sort, Update

Description

Specifies the status of the account plan.

Possible values are:

- Active
- Inactive
- Not Started

The default value is Not Started.



 |

## Associated Objects

This object has these associated objects. If the API version isn’t specified, they’re available in the same API versions as this object. Otherwise, they’re available in the specified API version and later.

[AccountPlanChangeEvent](https://developer.salesforce.com/docs/atlas.en-us.264.0.object_reference.meta/object_reference/sforce_api_associated_objects_change_event.htm)

Change events are available for the object.

[AccountPlanHistory](https://developer.salesforce.com/docs/atlas.en-us.264.0.object_reference.meta/object_reference/sforce_api_associated_objects_history.htm)

History is available for tracked fields of the object.

[AccountPlanOwnerSharingRule](https://developer.salesforce.com/docs/atlas.en-us.264.0.object_reference.meta/object_reference/sforce_api_objects_accountownersharingrule.htm)

Sharing rules are available for the object.

[AccountPlanShare](https://developer.salesforce.com/docs/atlas.en-us.264.0.object_reference.meta/object_reference/sforce_api_objects_accountshare.htm)

Sharing is available for the object.