The Salesforce Developers channel on YouTube contains videos that guide you through fundamental processes on the Salesforce platform.
Salesforce APIs
Understanding the Salesforce APIs is a key component of interacting with Marketing Cloud Next programmatically.
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Success at Scale with Bulk API 2.0
- : Explore Bulk API 2.0 and learn how it can simplify your large-scale data workloads.
Data 360
One of the things that makes Marketing Cloud Next so powerful is its relationship to Data 360. Marketing Cloud Next uses Data 360 data model objects (DMOs) to store and manage marketing assets, customer consent tracking, campaign performance metrics, and more. You can also connect Data 360 to other apps and services to stream and ingest data from them. These videos provide a helpful introduction to several important concepts in Data 360.
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Creating Data Streams Using Salesforce CRM Connector
- : Learn what a Data Stream is and how to create a stream that ingests the contact data that you already have in Salesforce.
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Using Ingestion API to Load Data Into Data 360
- : See the complete process of bringing new data into Data 360. While the scenario covered in the video deals with ingesting data from physical devices, you can use the principles covered in the video to bring information about your customers into Data 360.
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Using Web SDK to Capture Interactions on a Website
- : Learn how to use the Salesforce Interactions Web SDK to track your customers’ interactions with your web properties and mobile apps.