---
schema_version: "1"
id: aad4c13379094dc3b6beedda997d0d642edaae016a7196c1b9a2b53d0e12f873
title: "Handlebars Helper Function: personalizationResult"
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/marketing-cloud/handlebars/reference/personalization/mcn-handlebars-reference-personalization-personalizationresult.md
canonical_url: https://developer.salesforce.com/docs/marketing/handlebars-for-marketing-cloud-next/references/mcn-handlebars-personalization-references/mcn-handlebars-reference-personalization-personalizationresult.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: 6c153d91203347114b7c1542a7e6a6034336a2b1c14f84f3bf682f5d7947bd3b
products:
  - Handlebars for Marketing Cloud Next
  - Marketing Cloud
---
# Handlebars Helper Function: personalizationResult

Retrieves personalized content or data based on subscriber information and campaign context. Use this function to dynamically customize email content campaigns by accessing personalization data from the subscriber context.

## Availability

This helper is available in the Winter ’26 release of Marketing Cloud Next.

## Syntax

```handlebars
{{personalizationResult key}}
```

## Parameters

| Parameter | Type   | Description                                                                                                                                                                                     |
| --------- | ------ | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| `key`     | String | Required. The personalization key to retrieve. The key must be a valid identifier string that contains only alphanumeric characters and underscores and must start with a letter or underscore. |

## Return Value

The function returns the personalized value associated with the key from the personalization data. If the key isn’t found, it returns an empty string. If the key exists but contains `null`, the function returns `null`. The function doesn’t throw exceptions.

## Usage Examples

To retrieve a personalized value, use the `personalizationResult` function with the key of the personalized value you want to retrieve.

```handlebars
{{personalizationResult "welcome_message"}}
```

You can use this function together with conditional helpers to render content based on the personalized value. This example checks if the subscriber is a premium member and renders exclusive premium content if they are.

```handlebars
{{#if (personalizationResult "isPremiumMember")}}
  <p>Exclusive premium content here</p>
{{else}}
  <p>Standard content for all subscribers</p>
{{/if}}
```