---
schema_version: "1"
id: 907eaaac9eb4448fa822a6bbe73d1455f63c1c6efdbfedd0fc88e85b3a7b392d
title: PrivateLabel
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/marketing-cloud/guides/mc-apis/privatelabel.md
canonical_url: https://developer.salesforce.com/docs/marketing/marketing-cloud/guide/privatelabel.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: 50f1ca007fb953a45a4e29c7321a296f9438e3f79f18d955bde8c8f4a93d7ca9
products:
  - Marketing Cloud Engagement APIs and Programmatic Languages
  - Marketing Cloud
---
# PrivateLabel

Contains information regarding Brand Builder settings.

## Properties

| Name              | Data Type | Description                                                                                                                                           |
| ----------------- | --------- | ----------------------------------------------------------------------------------------------------------------------------------------------------- |
| `ColorPaletteXML` | String    | XML string used to define colors in private label.                                                                                                    |
| `Delete`          | Int       | Indicates whether an object is deleted.                                                                                                               |
| `ID`              | Int       | Read-only identifier for an object. Some objects use the ObjectID property as a unique ID.                                                            |
| `LogoFile`        | String    | Name of file for logo used in the upper-left corner of the web interface. The image file must be located in the Portfolio of the appropriate account. |
| `Name`            | String    | Name of the object or property.                                                                                                                       |
| `SetActive`       | Boolean   | Defines whether an object is active. For Brand Builder, only one PrivateLabel object can be active at one time.                                       |