---
schema_version: "1"
id: 497bef804f1bdbf3a3fc2bdf92a4cd38c4659a4d75b29a316376414a174b7daf
title: Customer Model Overview
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/diagrams/guides/data-models/platform/customer.md
canonical_url: https://developer.salesforce.com/docs/platform/data-models/guide/customer.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: 1746b4cd121a46b9643f37e9e299351819c3aa1d1ec091f72802c5f98a0d954b
products:
  - Data Model Gallery
  - Salesforce Diagrams
---
# Customer Model Overview

Contact Point and Party conceptual entities, with other entities and relationships related to customers, accounts, and leads.

![Data model diagram for Customer](https://developer.salesforce.com/media/platform-customer-042826.png)

_To view a higher-resolution version of this diagram, right-click (or Control-click on Mac) and select "Open Image in New Tab."_

[Customizable Lucidchart Template](https://lucid.app/lucidchart/editNewOrRegister/35d163e5-ac23-43cc-b67d-d3afd63b7ed1)

## Entities/Objects Included

Account, Account Contact Relationship, Account Relationship, Contact, Contact Point Address, Contact Point Email, Contact Point Phone, Individual, Lead, User

## More Info

- [Platform](https://help.salesforce.com/s/products/platform)

## How Do I Read These Diagrams?

See [Salesforce Data Model Notation](/docs/platform/data-models/guide/salesforce-data-model-notation.md).